Press Releases, Features, Fact Sheets, Backgrounders:
Journalists and bloggers appreciate well written, fully fact checked press releases, backgrounders, features and news articles. As a result, they will be more likely to write about your company and view it as a reliable source for quality information and perspective. Full optimization of these items improves search engine rankings and drives readers to your website where they can find answers to questions, solutions to problems, and more about your industry, products and services.
Services Offered
- Writing – Any length, any format (video, print, websites and PowerPoint™), with particular skill at presenting complex, technical information to any reading level and specifically targeted to your potential and current customers
- Editing – Substantive, copy, style, indexing and proofreading
- Research – Interviews, Internet searches, compile relevant information
Work Samples
- AQS Helps Electronic Office Equipment Turn Green
- New Book Sensation - The Sport of Schutzhund: A Photographic Essay
- 53rd Annual Appliance Industry Forecast (Europe and Asia)
Demonstrated Skills, Professional Accomplishments
- Wrote feature articles and press releases on a wide variety of indoor air quality (IAQ) topics, including mold and mold prevention; risk assessment; asthma and damp buildings; volatile organic compounds in indoor environments; economics of green building; air cleaners and filtration; chemistry of cleaning; flame retardants; IAQ, energy and green building; chemical and particulate emissions from electronic office equipment; IAQ and sensitive population groups; impact of poor IAQ on children’s health; and formaldehyde in Federal Emergency Management Agency (FEMA) temporary housing.
- Wrote monthly press releases to promote featured content on the Aerias AQS Indoor Air Quality Resource Center (www.aerias.org). Answered public and media inquiries. Promotional efforts increased site traffic by 300 percent in one year.
- Wrote press releases highlighting achievements and results of public opinion surveys for Chelsea Group, Ltd. Also wrote summaries of press releases for the firm's website, and press releases promoting the site. Efforts resulted in Chelsea Group being ranked in the top 20 IAQ-related websites by leading search engines.
- Researched and wrote a feature article for the 53rd Annual Appliance Industry Forecast, Asia, Latin America and Europe. Article was published in Appliance Magazine.
